![]() One thing slowly lead to another and six months later was invited to their American headquarters in Massachusetts and asked I wanted to become an ambassador. My role is basically to promote their papers in any way I’d like, as well as help with product development and provide feedback on current papers. I introduced myself and asked if they might be interested in looking at my folio that was printed on their paper. It was obvious to me they cared as much about the paper as they did about the images. It was more than just the quality of the prints. That is until I saw the Canson banner.Īs I approached their booth, the first thing I noticed was the quality of the photography on the walls. I had brought it with me for promotional purposes but didn’t have any specific person or company in mind. Critically, it was printed on Canson Edition Etching Rag, which had become my favorite paper at the time. In my backpack was a freshly printed copy of my 8.5×11 Hudson Valley folio, comprised of 10 fine art prints together with a title page and an elegant cover and custom label. I made a beeline for their booth, excited to share what I carried. I had already been using their paper based on a recommendation from my local dealer but had never seen them before at the convention. My relationship with Canson Infinity started over five years ago when I visited PhotoPlus as an attendee, and noticed their distinctive black sign for the first time. I’m often asked about my relationship with Canson, so I thought I would share some of the details. ![]() And my work gets seen by thousands of people, which is something I never take for granted. While the days are long and grueling, I enjoy chatting with all of the people that visit the booth as well as saying hello to old and new friends. I’ll be in attendance all three days explaining why I think Canson makes the best fine art paper on the market and answering questions about all things photography. If you weren’t able to make it to PPE this year, relive the Sigma Safari Experience here.I am honored and humbled once again to be a guest artist with Canson Infinity at this year’s 2015 PhotoPlus Expo at the Jacob Javits Center in NYC from Oct 22-24. The guys taught me a few pointers and we were in business. On the last day, I even got some time behind the camera. I was pretty impressed to see everything come together, and was very excited to be part of a first for Sigma and for Matter Studio-C. Until you are behind the scenes, I don’t think people realize how much goes into planning and executing a show like this. During each show, the pros shared tips with viewers, while engaging with booth visitors as they trialed Sigma’s lenses.Īs a result, we had an average of 3,000-4,000 viewers per show with 19,000 views in total. Joined by the Matter Studio-C team, we planned to live stream nine shows (three per day) lead by Sigma’s Pro photographers. Not only was this my first time at the show, but we were about to do something new with our client and also for Matter. Media and consumers travel from all over to come to this three day event in NYC. For those who aren’t familiar, PPE is one of the photo industry’s biggest shows. I was given the opportunity this year to attend PhotoPlus Expo (PPE) in New York City with our client Sigma Corporation of America. My first time at PhotoPlus Expo By Matter
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |